- Design & Print
- Identity Design
- Website Design & Development
Open were invited in at the very start of this project, which was the creation of a dedicated, independent beverage marketing and distribution business. It was a genuine collaboration, starting with a clean sheet, pooling ideas and producing a brand that would stand out from the crowd and communicate a unique personality for the business. The roll-out time was ambitious, necessitating a clear plan and strong communication throughout.
The process began with briefings and brainstorming which yielded a strong positioning, name generation and a strapline. With the brand and mission in place, we progressed to an identity, collateral, and finally the website. Throughout the process Open and Bevella worked as a unit, sharing ideas and comment, while deferring to expertise and experience. We’re very proud of the resulting brand and delighted it has led to further work with Primeline.
I’d highly recommend we are open for any digital, design and strategy projects, as they have the experience, creativity and passion to build all aspects of a brand, in order to bring it to life and differentiate it in the market place. The team have a wide skill set with creative directors, designers, copy writers, coders and project managers and therefore can produce a consistent, 360-degree brand identity plan. I worked with the team on creating a brand’s identity, proposition and artwork assets such as logo, tagline, trade adverts and a website (www.bevella.ie). We are open have a well organised approach to working on any project, they schedule weekly meetings, provide a wide variety of authentic options to review before the meeting, offer their well-established advice and always listen to the direction you want your brand to take. They are extremely efficient and constantly available to meet your needs to ensure all your deadlines are met and that you’re 100% happy with the end result, which you will be!
Open do a lot of background research on your brand, its competitors, market insights and customer insights to ensure that everything they produce is vibrant, on trend and completely aligned to your brand’s category needs. There are so many design and digital agencies out there and I’ve worked with numerous throughout different roles but Open go above and beyond and the time and effort they dedicate to projects is phenomenal. So look no further, you’ve found the best team to go with.
Elaine Byrne - Customer Marketing Activation Manager, Primeline Sales & Marketing